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9th Floor, Tower A, Spaze iTech Park, Sector 49Gurgaon Division, IN
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10 Growth-Hacking Strategies for D2C Brands Joining ONDC Network ( And How Mystore Helps)

ONDC Network for Enterprises

Updated Date :Jul 1, 2026 |Dec 8, 2024
Key Takeaways
  • D2C brands can sell on the ONDC Network to unlock new markets, diversify revenue streams, and reach buyers beyond traditional marketplaces.
  • Mystore Seller App for D2C helps enterprises scale faster with mobile apps, multilingual storefronts, AI-enabled cataloguing, and centralised operations.
  • Strong logistics, secure payments, and seamless integrations help D2C brands improve fulfilment efficiency and customer experience across the ONDC ecosystem.
  • AI-driven cataloguing, semantic search, personalised recommendations, and automation help improve product discovery, customer engagement, and conversions.

Building a successful D2C brand has never been easier. Scaling one has never been harder.

Most brands already have a website, sell through marketplaces, invest in social media, and run performance campaigns. Yet growth often slows because customers expect far more than a single online store. They want to discover products across multiple channels, enjoy personalised shopping journeys, and buy wherever it's most convenient.

For enterprise brands, the challenge is even bigger. Expanding reach usually means managing multiple platforms, disconnected operations, and inconsistent customer experiences, adding complexity instead of growth.

That's why enterprises need a commerce platform built for modern growth, one that connects channels, automates routine tasks, and keeps operations simple as the business scales.

Mystore Seller App for D2C is built around this approach, helping enterprises unlock new growth opportunities without increasing operational complexity.

Before exploring how Mystore makes this possible, let's look at the key trends shaping the future of D2C commerce in India.

Key Trends Defining Why D2C Brands Need Modern Commerce Transformation

As D2C commerce becomes increasingly competitive, brands can no longer rely on traditional growth channels alone. Rising customer expectations and changing shopping habits are pushing enterprises to explore new opportunities, making it essential to understand the trends shaping buyer behaviour today. 

Here are some data-driven insights that reveal the trends shaping modern D2C commerce and customer expectations. 



  • 82% of customers expect to buy directly from brand websites
  • 41% of customers go directly to specific online storefronts
  • 800+ active D2C brands in India as of early 2026
  • 77% of e-commerce shoppers now use brand-specific mobile apps to shop
  • 5+ shopping apps used by average mobile shoppers
  • 28% of shoppers now find AI shopping assistants valuable
  • 89% of customer retention rate for D2C brands with omnichannel presence 

Source Retail Dive / BrandShop Survey, Forbes India, McKinsey, GoKwik

The data clearly shows that buyers are increasingly choosing direct, mobile-first, personalised, and omnichannel shopping experiences. As customer expectations and competition continue to rise, accelerating brand growth through new demand channels has become essential, and the ONDC Network offers a powerful opportunity to achieve exactly that. 

How to Accelerate Your Brandโ€™s Growth With Mystore Seller App For D2C and ONDC Network

D2C market in India is poised to register a 15X growth from 2015 to 2025, reaching $100 billion from a meagre $33.1 billion. From personal care to fashion and apparel, electronics, furniture, and beauty and cosmetics, each industry has a potential to thrive in this booming market by leveraging innovative digital tools and platforms. 



With the Mystore Seller App for D2C and ONDC Network, brands can unlock opportunities like never before. Letโ€™s explore 10 growth-hacking strategies for D2C brands and see how Mystore makes them a reality!

1. Tap into New Markets 

Every growing D2C brand owner reaches a point where it starts thinking, "How do I reach more customers?" Relying only on your website can limit your growth. To scale faster, your brand needs to be present wherever your customers choose to shop.

That's where Mystore ONDC App for enterprises helps your business move ahead. Along with helping you build and grow your own branded D2C storefront, Mystore also enables you to sell on ONDC Network, giving your brand access to a much larger customer base across India, including buyers in underserved and remote regions.

The best part? You don't have to invest in expensive infrastructure or manage complex integrations. Mystore handles the technology, making it easy to connect your business to the ONDC Network and start reaching customers across metros, small towns, and emerging markets, all while keeping your products, inventory, and operations from one unified platform 

And that's not all. Built on a mobile-first platform, Mystore helps you sell across multiple channels while managing everything from a single dashboard. You can launch mobile apps with its no-code mobile app builder, engage buyers in their preferred language with Mystore Genie, the multilingual conversational AI assistant, and connect your WhatsApp Business account (WABA) to convert conversations into sales. Wherever your customers come from, Mystore gives your brand more ways to reach, engage, and keep them coming back.

2. Solidify Brand Presence 

Your brand deserves to shine, no matter where you sell. But how can your brand stand out in a market saturated with competitors in every segment? Retaining your brand identity and unique offerings while connecting with buyers through the open network is a challenge that concerns many D2C brands.

With Mystore, creating a strong brand presence on the ONDC network is not just possible; itโ€™s seamless. Want your store to look and feel uniquely yours? Mystore lets you connect your own domain and customise your store's design, ensuring it perfectly aligns with your brand identity and creates brand recall. 

Whatโ€™s more, you also get a unique QR code for your brand page and each product. Know what the benefit is? Your customers can directly land on your page or product, and your brand shines through, bypassing all the competition.

Need to cater to diverse locations? Mystore Seller App for D2C brands comes with a location-based sub-store solution to help you manage hyperlocal storefronts with ease, giving you the flexibility to tailor your offerings for specific regions. Whether it's standing out in a competitive market or building trust with a consistent brand experience, Mystore empowers your enterprise to make an unforgettable impression everywhere it goes.

3. Mobile Apps for Wider Reach  

In todayโ€™s fast-paced digital world, having a mobile app is no longer optional; itโ€™s a critical growth driver. If your D2C brand isnโ€™t mobile-ready, youโ€™re missing out on a massive opportunity to connect with a broader audience. Mobile apps provide unparalleled convenience, empowering your customers to shop, browse, and engage with your brand anytime, anywhere. Also, with the majority of Indians beyond Tier I and Tier II cities using mobile as their only medium to shop online, your business needs to have a solid brand presence on the mobile channel.

With Mystore, adding a mobile sales channel for your business is easy and seamless. Mystore enables you to create ONDC-compliant Android and iOS apps in no time. With apps that leverage the inherent features of mcommerce you can offer a personalised, fast, and engaging shopping experience to your customers. 

From intuitive navigation and push notifications to instant checkouts and seamless browsing, these apps are designed to enhance customer satisfaction and drive higher conversions. Mystore ensures that your business is ready to sell on ONDC Network and tap into the growing mobile audience effortlessly, expanding your reach and boosting your brandโ€™s visibility. From seamless navigation to personalised shopping experiences, Mystore helps your brand stay connected and relevant in the mobile-first era. 

4. Customise Your Storefront for Regional Appeal 

Did you know;

Indic language internet Users Growth

  • 57% of Indian internet users prefer to use the internet in Indic languages
  • 43.63% of the total population in India speaks Hindi, followed by Bengali and Marathi
  • 2X+ increase in Indic language users on internet from 2011 to 2024
  • 68% of the buyers prefer to interact with businesses in their native language

The data clearly underscores that any brand aiming for growth in India's diverse market must connect with buyers in their native language.

Imagine your customers landing on your store and instantly feeling, โ€œThis is made for me!โ€ From building multilingual storefronts to customizable storefront design that instantly connects with your buyers, Mystore makes it happen effortlessly. 

From offering content in regional Indian languages to highlighting region-specific festive sales in store design, with Mystore Seller App for D2C, you can tweak themes, layouts, and banners effortlessly. Mystore helps your brand connect deeply with local audiences, creating personalised shopping experiences that resonate with customers and build loyalty. With Mystore, your store doesnโ€™t just sell; it speaks the language of your customers.

5. Optimise Product Listings with AI-Enabled Solutions   

Having a rich catalog is only the first step to keeping your brand and products memorable to buyers. To truly make an impact, you need product images and descriptions that act as conversion magnets and catalogs designed to gently nudge buyers toward the "Buy" button. 

But how do you achieve this?

Mystore Seller App for D2C makes it easy for you with AI-driven product listing and cataloging tools. From generating optimised product titles and descriptions for faster and granular search matches to helping with SERP rankings, Mystoreโ€™s AI solutions ensure your offerings are always in the spotlight. Mystore also includes Magic Edit, a built-in AI image editing tool that helps you turn raw product images into polished, professional visuals that capture buyers' attention. 

On top of it, smart catalog enhancements like HSN code matching make managing large inventories a breeze. Mystore also offers the feature to create customisable catalogs that come with clickable links and can be shared across multiple digital channels like emails, WhatsApp, etc. The result? Better visibility, higher engagement, and more conversions through channels you never imagined could be turned commerce-enabled. 

But getting customers to click on your products is only half the job. They also need to find the right products quickly. Mystore's AI-powered semantic search and recommendations understand what shoppers actually mean instead of simply matching keywords, helping buyers discover the most relevant products even when they use natural language or incomplete search terms. Better product discovery means happier customers and higher conversions. 

6. Implement Effective Marketing Strategies

When planning your D2C brandโ€™s growth, one of the priorities is to devise strategies that accelerate progress. While it may sound easy, achieving strategic growth is far from a cakewalk.

Thatโ€™s where Mystore steps in to simplify the process and make it effortless. Whether you are entering into a new region or planning a festive promotion, Mystoreโ€™s built-in marketing tools are designed to handle it all with ease. You can improve your store's discoverability with on-page SEO, schema markup, and Answer Engine Optimisation (AEO) for AI-powered search, helping your products appear in more search and AEO results. 

Once shoppers arrive, Mystore keeps them engaged with AI-powered personalised product recommendations based on browsing behaviour, purchase history, and buyer preferences. By showing each customer their relevant products, your brand can improve conversions, increase average order value, and encourage repeat purchases.

Want to entice buyers with amazing deals? Mystoreโ€™s powerful discount engine helps you craft irresistible offers that catch attention and drive conversions.

Looking to take things up a notch? Mystore ONDC app for enterprises seamlessly integrates with your favourite marketing tools, enabling you to create campaigns that truly resonate with your audience. From boosting visibility to increasing sales, Mystore ensures every marketing strategy you implement delivers results.

7. Leverage On-Network and Off-Network Logistics 

The sure-shot way to hack growth for your D2C brand is to reach new locations by streamlining your fulfilment chain. But delivering to diverse locations, especially the hinterland, can be a logistical nightmare if you do not have the right logistics providers at your disposal.

Delivering to diverse locations doesnโ€™t have to be a hassle and Mystore leverages ONDC Networkโ€™s inherent capabilities and its advanced solutions to simplify and amplify logistics for your enterprise. 

With Mystore Seller App for D2C, you can optimise your shipping costs and time and switch between 15+ ONDC network logistics partners or connect with your off-network delivery partners. Mystore integrates seamlessly with off-network logistics too, giving you the freedom to choose what fits your business best.

From real-time shipping rates, smart route optimisation to live tracking updates, Mystore keeps your order fulfilment smooth and hassle-free. Its hybrid logistics approach lets you deliver faster, smarter, and more cost-effectively, ensuring your customers stay delighted while your operations remain efficient. 

Simplifying fulfilment further, Mystore gives you a one-click WhatsApp fulfilment solution to simplify order management for your teams by enabling them to handle pickups and deliveries directly through WhatsApp. With the Mystore Seller App for enterprises, you can receive WhatsApp notifications, create shipments, schedule pickups, and track delivery updates seamlessly via WhatsApp. Needless to say, with strong, streamlined, and optimised logistics, your D2C brand has everything you need to hack growth.

8. Secure and Simplified Payments For Faster Conversions

When it comes to online shopping, trust at checkout can make or break a sale. Visitors will leave your D2C brand store if they are not assured about the trustworthiness of your store and payment options. With customer experience being the battleground, your business needs to have signals and support that not only make payments a breeze but also infuse trust in your brand. 

Mystore Seller App for D2C not only offers a secure platform to shop on but also streamlines payments to ensure your customers feel confident and secure every time they hit the "Buy" button.

Mystore is PCI-DSS compliant and integrates with multiple payment gateways, offering your customers a wide range of options, including UPI, netbanking, EMI, wallets, credit/debit cards, and more. This flexibility not only boosts customer confidence but also helps reduce cart abandonment, paving the way for smoother conversions.

With  Mystoreโ€™s multiple seamless and secure payment options, conversions are quick and easy. Such experiences make every transaction feel effortless, turning one-time buyers into loyal customers and helping your business build a loyal customer base that keeps coming back for more. 

9. Streamline Operations for Scalability Scalable Operations

Wonder how streamlined operations can fuel your D2C brandโ€™s growth? For starters, they make your processes smarter, faster, and far more efficient. By optimising workflows, you are not just saving time;, youโ€™re uncovering and fixing gaps that could be holding your brand back. Transparent operations also empower you to spot inefficiencies and fine-tune strategies in real time.

With Mystore, streamlining operations becomes effortless. From unified order and inventory management to seamless data integration across systems, the Mystore Seller App for D2C ensures every part of your business works in perfect sync. Your teams get an intuitive, feature-rich and standardised admin panel that makes cross-team collaborations and decision-making transparent and standardised. 

With Mystore, managing your orders, inventory, and marketing from a unified dashboard feels effortless. Got multiple locations? Mystore syncs it all, making multi-location management a breeze. Want to save time? Bulk management tools let you handle repetitive tasks in seconds. The best part? Mystoreโ€™s 300+ API integrations connect your existing systems seamlessly, ensuring smooth data flow and efficient processes.

Efficient operations mean more time to experiment, scale, and grow. With Mystore, your D2C brand isnโ€™t just ready to scale, itโ€™s ready to thrive.

10. Data-Driven Strategies With Analytics and Reporting

Data is modern-day GOLD! For D2C brands, data-rich insights are the secret sauce to unlocking growth. The right insights help you understand your customers, fine-tune your offerings, and outsmart the competition. With detailed, transparent, and actionable data, you can spot trends, identify gaps, and craft strategies that deliver results.

Mystore takes analytics to the next level, giving you a powerful dashboard packed with insights. From sales performance to customer logs and best-performing products, most frequent buyers, and more, Mystoreโ€™s analytics make decision-making easy and effective. With such detailed insights, you can easily identify which products or locations need attention and take action to build a solid brand presence. 

Also, Mystore Seller App for D2C integrates seamlessly with analytics tools like Google Analytics and other tools of your choice to give you a goldmine of data for strategic growth.

When you have the data and know how to use it, your enterprise business can make calculated moves that establish you as a market leader. With Mystore's built-in analytics support, your business is positioned to make smarter, sharper, and results-oriented decisions.

Conclusion

Growing a successful D2C brand isn't about chasing every new trend; it's about choosing the right platform that helps you reach more customers, simplify operations, and create better buying experiences as your business scales.

That's exactly what the Mystore Seller App for D2C is built to do. From AI-powered capabilities, seamless integrations, on-network logistics, analytics, multilingual storefronts to mobile apps and seamless support to sell on ONDC Network, Mystore brings everything together in one powerful platform.

No matter where your next phase of growth takes you- new cities, new customer segments, or new channels, Mystore gives your D2C brand the features and tools to expand with confidence while keeping your brand experience at the centre.

Ready to accelerate your brandโ€™s growth?

Explore Mystore Seller App for D2C today and redefine whatโ€™s possible for your business on the ONDC Network.

FAQs

1. What should enterprises look for in an ONDC Network-connected platform before onboarding?

Enterprises should look for an ONDC Network-connected platform that offers seamless onboarding, centralised operations, multi-vendor and multi-location management, mobile-first omnichannel capabilities, built-in AI core, on-network logistics integrations, analytics, and scalability. A robust ONDC network-connected platform should help businesses simplify operations, improve customer experiences, and support long-term growth across the open network. 

2. How can enterprise  D2C brands scale efficiently while selling across multiple buyer apps on the ONDC Network?

Enterprise D2C brands can scale efficiently on the ONDC Network by choosing a unified commerce platform that offers centralised access to manage catalogues, inventory, orders, payments, and fulfilment. This eliminates operational silos, improves visibility, reduces manual effort, and enables brands to manage growth from a single dashboard while reaching customers across multiple channels. 

3. Can brands continue building their own D2C identity while selling on ONDC Network?

Yes. Selling on ONDC Network doesn't mean giving up your brand identity. With the Mystore D2C solutions, brands can connect their own domain, build mobile apps, and branded shopping experience while using the ONDC Network as an additional sales channel to reach more customers and drive growth. 

4. How does AI improve customer acquisition for D2C brands?

AI helps D2C brands attract and convert more customers by improving product discovery, optimising catalogues for search, delivering personalised recommendations, and understanding buyer intent through semantic search. The result is higher visibility, better shopping experiences, increased conversions, and more efficient customer acquisition across digital channels. 

5. How important is multilingual commerce for enterprises planning to sell on ONDC Network?

Multilingual commerce is essential for enterprises planning to sell on ONDC Network because it helps brands connect with customers in their preferred language. Localised shopping experiences build trust, improve engagement, increase conversions, and enable D2C brands to expand more effectively across India's diverse regional markets. 

6. Why should D2C brands choose a flexible commerce platform to succeed on the ONDC Network?

Enterprises should choose a flexible commerce platform to succeed on the ONDC Network because it gives them greater control over branding, customer experiences, operations, and growth strategies. Unlike marketplace-only models, flexible ecommerce platforms support customisation, omnichannel selling, integrations, automation, and scalability, enabling businesses to adapt quickly to changing customer needs and unlock long-term growth opportunities.

7. Is the Mystore Seller App for D2C built to support long-term business growth?

Yes. The Mystore Seller App is built to support long-term growth and designed for enterprises that want to scale beyond a single storefront. With built-in support for mobile commerce, AI-powered automation, multilingual experiences, on-network logistics integrations, analytics, and the ability to sell on ONDC Network, brands can expand without constantly rebuilding their technology stack.

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