Musk Melon – Kashi Madhu

• ·Medium-Maturity Dessert Melon – Kashi Madhu reaches first harvest in about 90 days from sowing under normal field conditions.
• ·Fruit Appearance & Quality – Produces round fruits with a pale yellow rind and open prominent green sutures; rind is thin and smooth at maturity.
• ·Flesh Characteristics – Salmon orange (mango-coloured) flesh that is thick, very juicy, sweet with excellent musky flavour and high eating quality.
• ·Total Soluble Solids (TSS) – High sweetness with 13–14% TSS, making it very desirable in dessert and fresh fruit markets.
• ·Average Fruit Weight – Fruits generally weigh about 650–785 g (medium size), ideal for retail sale and consumer preference.
• ·Vine & Plant Type – Plants have a medium vine with dark green leaves, suitable for field cultivation and standard muskmelon trellising.
• ·Disease Tolerance  – Shows good tolerance to powdery mildew and downy mildew, which lowers crop loss and improves field performance.
• ·Transport & Shelf Life – Fruits have good post-harvest life and transportability due to firm rind and balanced maturity.

Seed & Crop Info

• ·Brand / Certification: Available as NSC certified seeds and recommended by ICAR-IIVR cultivar listings.
• ·Harvest Period: ~90 days after sowing for first ripe fruits.
• ·Fruit Size: Medium (650–785 g); suitable for individual retail sale.
• ·Flesh Colour: Salmon orange (high visual and eating appeal).
• ·TSS (Sweetness):  13–14% (above average for consumer preference).
• ·Post-Harvest: Good shelf life with firm rind for transport and retail display. +

Why Farmers & Growers Choose Kashi Madhu

• ·Medium maturity with early harvest – ready in ~3 months.
• ·Very sweet, juicy orange flesh – premium eating quality and market demand.
• ·Attractive fruit look + uniform size – strong retail shelf appeal.
• ·Tolerance to common mildews – lower disease risk and stable yields.
• ·Long post-harvest life – good transportability and less wastage.