EFFECTIVE BUSINESS COMMUNICATION

Today, communication is a prerequisite for progress in the rapidly changing environment, be it the social or the corporate environmentLearning and honing of these skills, oral as well as written, yield positive resultsEffective Business Communication provides a step-by-step teaching methodology which enables the readers, through simple instructional tools, to improve their speaking and writing skills.The book begins with an exposition of the principles of communication, then it goes on to give a detailed description of oral communication, mechanics of writing, report writing and sections of a reportBesides, two chapters are devoted to a discussion of circulars, agenda, memo and minutes, and writing lettersThe book concludes with a comprehensive coverage of strategies for writing an effective resum and an impressive CV, and elaborates on the techniques for filling application formsDesigned as a text for management students, this book would be equally useful to corporate executives.