MystoreMystore® is an ONDC connected marketplace built in India for Indian sellers. Mystore is the first ONDC network participant to connect as a Buyer and Seller NP.  You can register as a seller on Mystore and upload your catalogue. You will have a dedicated Seller page (digi-catalog) along with a Unique QR Code for your page that you can market to your buyers. Your catalogue will also appear on the ONDC network through the Mystore Buyer App and other buyer apps catering to related product domains. Mystore provides a comprehensive seller dashboard to manage your products, orders, and payouts. Mystore also facilitates seamless online shopping across categories with its Mystore Buyer App.https://www.mystore.in/s/62ea2c599d1398fa16dbae0a/66defda954ce55002beebf8c/mystore-logo-480x480.png
9th Floor, Tower A, Spaze iTech Park, Sector 49122018Gurgaon DivisionIN
Mystore
9th Floor, Tower A, Spaze iTech Park, Sector 49Gurgaon Division, IN
+918010412412https://www.mystore.in/s/62ea2c599d1398fa16dbae0a/66defda954ce55002beebf8c/mystore-logo-480x480.png"[email protected]

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Why MystoreNEXT is a superior Shopify Alternative for Indian D2C brands

ONDC Network for Enterprises

MystoreOct 3, 2025

Running a D2C brand in India today isn’t just about having an online store, it’s about creating a seamless, personalised, and scalable shopping experience for your customers. Shopify has its strengths, but Indian D2C brands often face hurdles like plugin overload, limited flexibility for Indian markets, and lack of ready-to-go enterprise solutions.

Now imagine running your online store without these hurdles. A platform that gives you everything you need through a fully integrated enterprise ecommerce ecosystem, making it seamless to set up your D2C store, manage operations, and scale with confidence. That’s exactly what Mystore’s enterprise ecommerce solution, MystoreNEXT, brings to the table.

MystoreNEXT is designed for the unique needs of D2C brands in India, helping you move beyond basic storefronts and empowering you with the right ecosystem to grow sustainably and competitively.

So, what makes MystoreNEXT the superior Shopify alternative for Indian D2C brands? Let’s explore the top reasons.

Top 7 Reasons Why MystoreNEXT is the Best Shopify Alternative for D2C Brands in India 

Here’s why MystoreNEXT is the best Shopify alternative for D2C brands in India:

1. Plugin-Free Enterprise Ecommerce Ecosystem

Managing a Shopify store often feels like juggling a dozen plugins for payments, logistics, catalog management, marketing, and more. Each plugin adds complexity, slows things down, and can even break your workflow. MystoreNEXT removes this clutter and gives you a plugin free enterprise ecommerce solutions.

Key Features:

  • End-to-End Solutions: From catalog management to payments, GST-compliant invoicing, and buyer communication tools, marketing tools, and logistics, MystoreNEXT offers end-to-end enterprise ecommerce solutions to run and grow your D2C business. 

  • Faster Go-to-Market: With native features and built-in capabilities, MystoreNEXT allows brands to launch their D2C stores quickly without worrying about plugin compatibility or technical issues. This accelerates time-to-market, helping you capture customer demand faster.

  • Seamless Integrations: While MystoreNEXT is a fully integrated enterprise ecommerce solution, it also supports easy integration with third-party tools and software. Whether you want to connect your existing ERP or CRM or want to integrate with payments and logistics providers, you can easily integrate without breaking the workflow, unlike plugin-dependent platforms.

2. Built-In D2C Enterprise Ecommerce Solutions

D2C brands need flexibility, control, and enterprise-grade tools to scale. MystoreNEXT gives you all of this, without the technical headaches.

Key Features:

  • Effortless Customisation: Brands can customise their storefronts, product pages, and app interfaces without coding. MystoreNEXT’s headless and API-driven architecture allows for flexibility while ensuring a stable backend, enabling brands to adapt quickly to changing business needs.

  • Support for Multi-Vendor, Multi-Store, Hyperlocal Commerce: MystoreNEXT doesn’t just support a single D2C storefront. Brands can manage multiple stores, onboard other brands as vendors, and operate hyperlocal commerce models seamlessly from the same platform, unlocking new revenue channels and expanding market reach.
  • Enterprise-Grade Security, Compliance, and Data Privacy: Built for large-scale operations, MystoreNEXT is built on a PCI-DSS compliant platform, ensures secure payment processing, and has robust multi-level security and data privacy features. You can run your D2C brand on MystoreNEXT confidently, meeting regulatory requirements while protecting customer data.

With MystoreNEXT, your D2C brand gets the flexibility to experiment, expand, and adapt without worrying about technical limitations.

3. Complete Fulfilment Solutions

For D2C brands, delivery isn’t just a service,  it’s a critical part of the customer experience. Buyers expect speed, accuracy, and reliability, and fragmented logistics can quickly impact satisfaction. MystoreNEXT makes fulfilment effortless, helping brands meet these expectations seamlessly. 

Key Features:

  • On-Network Logistics Providers: MystoreNEXT comes pre-integrated with a host of on-network logistics providers covering various pin codes. Whether your delivery requests are from metro cities or remote hinterland areas, you can easily fulfil orders using 40+ logistics partners on the ONDC Network.  With real-time rate checks, you can compare shipping costs instantly and choose the most efficient option for every order. On-network hyperlocal and intercity logistics partners further help you fulfil the rising demand for super-fast deliveries in your local markets.

  • Seamless Connectivity with Third-Party Logistics Partners: Alternatively, you can connect your preferred third-party logistics partners to offer efficient and timely delivery. MystoreNEXT makes it easy to integrate and manage multiple partners for a streamlined fulfilment experience.

  • Pincode and Location-Based Serviceability:  Optimise fulfilment with precise pincode and location-based serviceability mapping. Deliver accurate delivery promises, improve operational efficiency, and enhance buyer satisfaction across all regions.

4. AI-First Advantage

Today’s D2C buyers expect personalised, fast, and intelligent shopping experiences. MystoreNEXT brings AI-enabled tools that transform how customers discover, interact with, and purchase products.

Key Features:

  • AI-powered Cataloguing: MystoreNEXT’s AI-driven cataloguing automatically generates product titles, HSN codes, categories, and SEO-friendly descriptions from just an image. This reduces manual effort, ensures consistency across your catalogue, and helps you launch new products faster. You can review and tweak the content to align with your brand identity, creating compelling listings that improve discoverability and nudge visitors to buy.

  • AI Image Enhancer:  MystoreNEXT’s AI-powered image enhancer automatically improves clarity, lighting, and balance, while cleaning up backgrounds and standardising aspect ratios. It delivers polished, market-ready visuals that boost discoverability, build brand trust, and help you go to market faster with professional product catalogues.

  • AI-enabled Semantic Search: Help customers find exactly what they need quickly with intent-driven, AI-powered search results. MystoreNEXT’s semantic search understands customer intent, delivering faster and more accurate product discovery.

  • Personalised Recommendations powered by AI: MystoreNEXT leverages AI to provide product suggestions based on customers’ browsing behaviour and order history. By considering both the buyer’s intent and context, it helps customers discover the most relevant products naturally, keeps them engaged longer, and guides them toward making a purchase.

  • Custom AI Shopping Assistant:  Build your custom AI shopping assistant like Mystore Genie, providing multilingual, voice-enabled conversational shopping. Handle customer queries, payments, and checkout, all within a single chat interface.

By leveraging MystoreNEXT’s AI capabilities, D2C brands can offer intelligent, personalised shopping journeys that increase conversions and customer satisfaction.

5. Omnichannel Brand Presence

Data suggests modern buyers browse across 4-6 touchpoints before finalising a purchase. MystoreNEXT ensures your brand is present across multiple channels, helping you engage customers wherever they choose to shop.

Key Features:

  • Branded D2C Web Store:MystoreNEXT fully integrated ecommerce ecosystem enables you to build a branded D2C web store that reflects your unique brand persona and provides a seamless shopping experience for customers.

  • Inbuilt Mobile App Builder: With MystoreNEXT’s pre-built mobile app builder, D2C brands can create Android and iOS apps without any coding or technical hassle. Your apps sync automatically with your products and inventory, updating in real time to eliminate the need for multiple manual updates, while staying fully aligned with your brand identity and customer base.

  • ONDC Network Visibility: MystoreNEXT is compliant with the ONDC Network, enabling D2C brands to expand visibility across multiple ONDC Network buyer apps. This opens doors to customers in new and previously untapped markets, helping you expand reach, grow sales, and unlock fresh opportunities.

  • WhatsApp Business Account:  Many customers today prefer shopping through WhatsApp, making it a crucial sales channel. With MystoreNEXT, you can integrate WhatsApp Business seamlessly, allowing your D2C business to connect with buyers in a more direct and familiar way. 

  • AI Chat Interface: With MystoreNEXT, you can create a customised AI shopping assistant, like Genie, designed specifically for your brand's needs. It can answer customer queries, suggest relevant products, and guide buyers through their purchase journey. This ensures seamless, personalised interactions while helping boost engagement and drive higher conversions

Migrate to MystoreNEXT and create a seamless, omnichannel brand presence that connects with your customers wherever they shop.

6. Advanced Marketing Tools

Effective marketing is essential to drive traffic, increase conversions, and build brand loyalty. MystoreNEXT provides built-in marketing tools that empower D2C brands to promote, engage, and sell efficiently.

Key Features:

  • Smart PDF Cataloguing: MystoreNEXT enables brands to generate product catalogues in PDF format and share them across sales and social channels to boost engagement. These catalogues come with clickable links, making it easy for customers to explore and shop directly. Whether shared via email, WhatsApp, or other platforms, every channel becomes a potential sales channel, helping you drive traction and conversions everywhere your customers are. The digi catalog can be customised in a few clicks and downloaded to be shared offline.

  • Sharaeble QR Codes: Every enterprise brand on MystoreNEXT gets a unique QR code that customers can scan to instantly access the store. When you launch your D2C store with MystoreNEXT, your brand, along with all its stores and products, will have dedicated QR codes, making it easier than ever for customers to discover and shop directly.

  • Discount Engine: MystoreNEXT offers an advanced discount engine that enables multi-level discounts to drive customer engagement, repeat purchases, and brand loyalty., You can create personalised discounts, exclusive offers, and seasonal campaigns that resonate with your customers, helping you maximise conversions and build long-term relationships.

  • Customised Theme: MystoreNEXT gives brands the flexibility to design their storefronts the way they want. With easy drag-and-drop features, you can adjust layouts and design elements to match your brand identity and create a shopping experience that truly connects with your customers.

  • SEO Friendly Platform: MystoreNEXT ensures your store is SEO optimised right out of the box. Every page is structured for better search engine rankings, helping your D2C brand attract organic traffic without relying on additional plugins or complex setups. This makes it easier for potential customers to find your products online and shop directly.

With MystoreNEXT, D2C brands get the marketing features to reach buyers effectively, drive sales, and strengthen long-term customer relationships.

7. Native B2B and Multi-Business Model Support

While a direct-to-consumer approach builds strong brand identity, scaling further often calls for expansion and pivot to new models. MystoreNEXT gives brands the freedom to explore new models and supports multiple business models natively on a single platform.

Key Features:

  • Native B2B Enterprise Ecommerce Solutions:  MystoreNEXT offers end-to-end B2B ecommerce solutions. With its fully integrated ecommerce ecosystem, you can seamlessly run B2B operations alongside your D2C store on the same platform. From tiered pricing, RFQ, and MOQ  to bulk order tools, MystoreNEXT offers built-in B2B features that streamline your entire business-to-business ecommerce experience.

  • Support for Hybrid Business Models: MystoreNEXT empowers you to seamlessly pivot to  B2B2C and other hybrid business models from a single platform. Switch between business models effortlessly, expand your reach, and unlock new revenue streams without the need for extra apps and plugins.

  • Dealer-Powered Quick Commerce Solutions:MystoreNEXT offers dealer-powered quick commerce solutions, enabling you to leverage the infrastructure, inventories, and delivery network of your hyperlocal dealer partners to fulfill super-fast deliveries and build your own quick commerce brand without upfront cash burn.  No dark stores, no inventory hassles, just a hyperlocal dealer network delivering speed and convenience to your customers.

With MystoreNEXT fully integrated ecommerce ecosystem, your D2C brand can expand into new business models and unlock new growth opportunities.

Conclusion

Choosing the right platform can define the success of D2C brands in India. While Shopify has been a go-to choice, MystoreNEXT emerges as the smarter Shopify alternative. As Mystore's advanced enterprise ecommerce ecosystem, MystoreNEXT eliminates plugin chaos, simplifies fulfilment, and empowers brands with AI-driven personalisation and omnichannel reach. 

MystoreNEXT fully integrated ecommerce ecosystem enables D2C businesses to scale faster, adapt to new business models, and connect with customers seamlessly. For Indian brands aiming to grow sustainably and competitively, MystoreNEXT is the platform built for long-term success.

Ready to migrate to MystoreNEXT?

Book a demo today.

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